On October 22, 2021, ICT for Kosovo’s Growth hosted the Regional B2B meeting in Prizren, bringing together the ICT sector and businesses in the creative industry, tourism, and artisanal production. The meeting focused on exploring opportunities for mutual cooperation in digital transformation, competitiveness, and export development.

The event was open to the public, with around 20 attendees. Throughout the meeting, participants shared their thoughts, opinions, and suggestions on integrating information technology into businesses run by women.

Attendees had the opportunity to choose from various sessions to discuss topics and develop recommendations or potential partnerships. Topics included: the standardization process, specialized technological suppliers, efficient mobility, e-commerce, platforms for managing staff and production, product design and branding, and access to services.

Each session began with a presentation of background information and discussion questions. Following structured brainstorming and information exchange, participants reached consensus on future collaborations and discussed potential barriers and solutions.