On 30 June 2022, ICT for Kosovo’s Growth organized a Regional B2B meeting in Peja. The event brought together ICT businesses and local non-ICT businesses from the tourism and gastronomy sectors. Their goal was to explore mutual business opportunities and cooperation in the areas of digitalization and export development.
A total of 22 participants attended, including 4 representatives from ICT companies, 14 non-ICT companies, 1 representative from the Municipality of Peja, and 3 trainees. The participating ICT companies showcased their products and services, giving local businesses the chance to explore digital solutions for their growth and international expansion.
At the start of each session, participants received background information and discussion questions. Afterward, they engaged in structured brainstorming and information exchange. By the end of the sessions, participants reached a consensus on potential future cooperations, identified barriers, and discussed solutions.