On 2nd November, 2022, The Project “EU Support to the Competitiveness of the Kosovo ICT Sector” which aims to support the competitiveness of Kosovar businesses in digitalization and internationalization in order to contribute to economic growth and the creation of new employment opportunities conducted a B2B event in Prishtina, where the DigiWomen Cluster meets Traditional Women-owned Businesses.

The EU funded ICT for Kosovo’s Growth project in co-operation with the European Union Office in Kosovo, the Ministry of Economy and Municipality of Prishtina, organized the Cross-Sector B2B Event in Prishtina. This B2B event gathered over 70 business participants from ICT Digital sector and Traditional businesses.

On behalf of ICT for Kosovo’s Growth project, Mr. Grigoris Kontzoglou, did the project introduction and its objectives and so far achieved results. Deputy Mayor of Prishtina Municipality-Ms. Donjeta SAHATÇIU, expressed her readiness to accept the invitation to be part of this event not only as a Deputy Mayor but also as a huge fan of digital transformation. She expressed the dedication and commitment of the Municipality to support the digital transformation and enhancing their competitiveness to export and internationalization. EBRD Kosovo Office – Ms. Leonora KUSARI informed those present about the possibilities of financial support, as well as services of necessary consultations from EBRD office for grant applications. The director of STIKK, Mrs. Vjollca Çavolli expressed her belief in the growth of the digitalization of traditional women owned businesses with the help of Digi Women Cluster.

Traditional Women owned businesses were able to get full information about existing ICT products and services for their digitalization and internationalization. At the end, there were business to business meetings between Digi Women cluster and traditional women owned businesses, exploring their mutual business opportunities and cooperation modalities in terms of digitalization and export development

In total, over 70 people attended the event, with participants from 7 ICT companies (Nerdy Creative, Appdec, Women in Tech, LinkPlus, Innovation Academy, Cacttus and an individual ICT service provider) and over 30 traditional women companies. All concluded and embraced the need for technology integration in all the production and management system. They had the opportunity to meet, discuss topics and develop recommendations and possible partner agreements.

The participating ICT companies had the chance to present their products and services, while local companies were able to get full information about existing ICT products and services for their digitalization and internationalization. ICT companies present in this event, had the chance to have each 5-minute presentations, inform and present their products and services for non-ICT businesses.

The event resulted as an opportunity where have been created contacts and linkages to develop business opportunities in finding common interests and possible future cooperation. B2B event resulted as an opportunity where have been created contacts and linkages to develop business opportunities in finding common interests and possible future cooperation.